PFP Practice Management

Building a Planning & Tax Advisory Business

This collection of information, tools and resources will help you start or grow your planning & tax advisory business to cover your clients' personal finance needs that are greater than ever before.

  • Do you want to better serve your clients’ by proactively addressing their tax, estate, retirement, risk management and investment needs and being their go-to advisor?
  • Is your firm challenged with how to effectively add or expand into personal financial planning or wealth management services?
  • Do your partners not understand the value that adding these services can bring to your business?
  • Are you concerned that you will lose some of your clients to a non-CPA financial planning firm that is adding tax planning & compliance to their service offering?

As you take the first steps – or even the next steps – in your journey to embrace the planning & tax advisory services approach, knowing why, what and how is the place to begin. Next? Technology and regulatory compliance are two key areas to explore. Access an array of resources to help you best serve your clients.

Just starting out?


Regulatory & compliance

Resources to help you serve your clients

More experienced or ready for the next level? You may find these additional resources to be helpful:

You can gain competency in planning & tax advisory services by taking the pathway that best suits your knowledge and experience level.

  • Just starting out? The PFP Certificate Programs cover planning topics from A-Z with tax integrated throughout (estate, retirement, investments, insurance, and practical applications).
  • More experienced or ready for the next level? You may find these additional learning opportunities to be helpful:

Demonstrate your knowledge and expertise in tax, estate, retirement, risk management and/or investment planning with the CPA/PFS credential!

As a CPA and financial planner, you are licensed and regulated by your state board of accountancy. You work hard to protect your clients and serve them with their best interests at heart. Use these authoritative standards and guidance on professional responsibilities to serve all of your clients in a consistent manner. Communicate the rigor of these standards and ethical responsibilities to your clients.

AICPA Code of Professional Conduct
Statement on Standards in Personal Financial Planning Services