Speed
Up Cash Flow
In these tight times,
doing something to expedite cash flow can make a big
difference in a companys finances. And the
department that can influence the flow of funds with the
least effort and with almost no investment is credit and
collections. Unfortunately, most businesses fail to give
that department enough serious management attention. Here
are steps a CFO can take to improve credit and
collections functioning, guaranteeing a significant
boost in cash flow.
Be sure controls are in place to
confirm the creditworthiness of prospective buyers.
Equally important, be sure the company doesnt ship
any orders to accounts with past-due balances or to those
that have exceeded their credit limits. Too often,
companies are so delighted to make sales they overlook
controls and often dont consult the credit
department.
Monitor billing procedures. Invoices
should go out no later than a day after shipment. Examine
the invoice format for clarity. Customers may set aside
bills that are confusing for later
investigationadding to the payment delay.
Use only trained personnel to
make collection callsnot part-time clerks. It
takes skill, maturity and persistence to be a good bill
collectorso compensate them adequately.
Advice to collection callers:
Before making the call, be sure the
details of the bill are at hand. That way, if the
customer says he or she is unaware of the bill, you can
relate all the facts immediately.
Your call will likely be taken by a
payable clerk. Immediately ask to talk to his or her
superior, because the clerk probably will have little or
no authority to act on the bill.
After pointing out the open balance
in a sentence or two, stop talking. This forces the
customer to respond with an excuse or a promise to pay.
At that point, pin the customer down on when the payment
will be made and mailed. Keep a detailed record of your
calls and the promise details.
If the payment fails to arrive at
the promised time, follow up immediately, reminding the
customer of your previous call and the promise you
received.
Pick the Brains of
Suppliers
Its easy to write
off most suppliers as those guys who just want to
sell you something. While it may be true, its
also true they may know more about some parts of your
business than you do.
Youre probably shaking your head
in disbelief.
Well, consider this: Theyre
also selling, and collecting intelligence, from all or
most of your competitorswho happen to be their
customers. What a collection of industry insights!
So how do you tap into it? Begin by
asking. Invite suggestions for new products, design
improvements and production innovations. The key to
success in mining this intelligence is making the
suppliers feel you value their information. They may not
even know whats useful to you, which means
youll have to invest time in convincing the
suppliers you value their knowledge of the marketplace
and are ready to listen.
An Invitation
The
JofA publishes a monthly collection of Golden
Business Ideas and invites readers to contribute
their favorites (for attribution, if you like).Send your ideas to Senior
Editor Stanley Zarowin via either e-mail (zarowin@mindspring.com) or regular mail at the Journal
of Accountancy, Harborside Financial Center,
201 Plaza Three, Jersey City, NJ 07311-3881.
|
|