Quality
Improvement Programs
Trap: When
announcing a quality improvement plan, be careful not to
denigrate the current process. Doing so can be considered
an insult by the staff.
Make it a point to invite employees to
actively participate in the redesign even if you brought
in a team of expert consultants. It will generate support
for the program and make the staff feel more involved.
Also, make it clear to employees that
good ideas come not only from experts; in fact, their
hands-on experience gives them the advantage of dealing
with problems most effectively. This, too, will generate
support and ease whatever resentment they may have toward
the intruding consultants.
Tracking Dormant
Accounts
Losing a customer is one
of the most costly hidden business expenses. Not only has
the company lost the clients future revenue, but
all the time and effort that went into developing the
relationship goes down the drain, too.
So what can you do to stop such losses?
While the sales and marketing department is responsible
for luring the customer back, the accounting department
can help to stop such losses in the first place by
advising the sales team to set up its database to signal
an alert when an account suddenly goes dormant or the
ordering level drops. At that point, the sales team
should check with the customer to look into the problem
and try to correct it.
Hone Your
Management Style
Question 1. Do you find
yourself fussing about the efficiency of your
employeesworrying about how they perform
rather than what they are doing?
Question 2. Do you put off tackling
tough issuesfiguring with time they may solve
themselves?
If you answered yes to either or both
questions, you probably have some serious soul searching
to do about your management style. Focusing on
efficiencythe less difficult issuerather than
the rationale for the activity in the first place could
be a sign that you dont like to tackle fundamental
problems.
About Question 2: Delay in addressing a
management problem may be a way of denying its existence.
After all, problems usually dont solve themselves.
Why Customer
Complaints Are Good
No, the headline is not an
error! If your company receives no gripes from customers
or clients, dont celebrate. It may be a sign of
serious trouble. Even the best businesses have their
share of unhappy customersand when the grumblers
communicate with you, at least you know what needs to be
done to make things right. But if there is no feedback
from customers by letter or phone, that may mean they
have given up on you and are switching quietly to another
supplier.
What to do about it: Encourage
feedbackuse questionnaires, provide a special
e-mail address for gripes (and compliments), conduct
phone surveys and train front-line employees to watch for
signs of dissatisfaction and report them to management.
An Invitation
The JofA
publishes a monthly collection of Golden Business
Ideas and invites readers to contribute their
favorites (for attribution, if you like).Send your ideas to Senior
Editor Stanley Zarowin via either e-mail (zarowin@mindspring.com) or regular mail at the Journal
of Accountancy, Harborside Financial Center,
201 Plaza Three, Jersey City, NJ 07311-3881.
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