Free AICPA social media user guides available
It's time to use social media, the fastest growing marketing medium, to your advantage. The AICPA has developed a set of user guides to help you learn more about the professional benefits that Facebook, Twitter, LinkedIn and blogging offer your CPA practice. You'll find guides with steps for getting started, best practices and tips for effectively starting a conversation with clients and prospective clients on the CPA Marketing Toolkit.
New report from AICPA and CIMA highlights skills and talents needed for success
In today’s quickly changing economy, CPAs, CGMAs play an important role in helping their organizations meet strategic objectives and build sustainable business models. These individuals reach beyond the more traditional finance focus and, as a result, need to demonstrate advanced and unique capabilities to progress in their careers. Fast Track to Leadership, a new report from the AICPA and CIMA, features global interviews and round tables that capture the changing requirements in skills, experience and behaviors that will help CPAs, CGMAs to identify challenges and develop an action plan to maximize opportunities. Download the report from CGMA.org.
Three ethics resources for CPA, CGMAs
With the importance of ethics and non-financial reporting rising on the global agenda, CGMAs are in a unique position to make an important contribution to creating a sustainable ethical operating environment. The AICPA and CIMA have developed a number of resources to assist CPA, CGMAs in guiding their organizations to long-term sustainability and success. The Ethical reflection checklist is designed to provide organizations and individuals with an overview of how well ethical practices are embedded in the business. The CGMA case study: Navigating ethical issues highlights issues related to non-disclosure at the corporate level that come to the attention of non-executive financial managers and controllers. Responding to ethical dilemmas: CGMA ethics resources provides links to resources to help CGMAs navigate ethical dilemmas and respond in a manner that upholds their professional standards.