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Marketing Toolkit

Marketing Toolkit 

The AICPA's Marketing Toolkit helps members promote their practices and services and contains a host of resources and information to assist in marketing and communications efforts. You can use these tools to:

  • Attract new clients and improve relations with existing clients
  • Offer a public service to those in need of financial assistance or information
  • Educate the business community and general public about CPA services
  • Increase visibility by giving the presentations to business, consumer and community groups

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AICPA 125th Anniversary Poster

Advertisement :  AICPA members sent us their machines – and other bits of memorabilia used by CPAs in their day-to-day work and education – to help us illustrate the history of the profession. Find a high resolution PDF file and low resolution image file for easy downloading.
Published on May 17, 2012

AICPA 125th Anniversary Poster - Low-res

Advertisement :  AICPA members sent us their machines – and other bits of memorabilia used by CPAs in their day-to-day work and education – to help us illustrate the history of the profession. This low-resolution jpeg is suitable for PowerPoint presentations, Word documents and other small jobs.
Published on May 17, 2012

Total Tax Insights Calculator Informational Backgrounder

Primer :  The Total Tax Insights Backgrounder helps you learn more about this first-of-a-kind tool offered by the CPA profession that gives taxpayers a clearer picture of the number and types of federal, state and local taxes they pay and the estimated amounts.
Published on May 17, 2012

AICPA 125th Anniversary Poster

Advertisement :  This poster commemorates the 125th anniversary of the AICPA with members machines and other memorabilia used in the CPA profession. The poster is offerd in both high-resolution pdf and low-resoluton jpg formats. The high resolution pdf is suitable for professonal printing and framing. The low resolution jpg is suitable for PowerPoint
Published on May 17, 2012

CPA Posters

Advertisement :  Download a poster promoting the CPA profession. You can print and even frame it for your use in office displays.
Published on May 17, 2012

Tax Practitioners Toolkit for Medium Firms

Toolkit :  Resources to help you meet your clients’ changing needs, help them plan for the future and to inform clients, prospective clients and referral sources what you as a CPA can do for them and position your firm as the premier provider of tax services.
Published on May 16, 2012

Tax Practitioners Toolkit for Large Firms

Toolkit :  Resources to help you meet your clients’ changing needs, help them plan for the future and to inform clients, prospective clients and referral sources what you as a CPA can do for them and position your firm as the premier provider of tax services.
Published on May 16, 2012

Tax Practitioners Toolkit for Small Firms

Toolkit :  Resources to help you meet your clients’ changing needs, help them plan for the future and to inform clients, prospective clients and referral sources what you as a CPA can do for them and position your firm as the premier provider of tax services.
Published on May 16, 2012

Tax Practitioners Toolkit Communicate Your Value

Toolkit :  These toolkits are designed to complement your efforts to communicate the value of your tax services and differentiate your qualifications as a CPA to current and prospective clients as well as staff.
Published on May 16, 2012

Tax Tweets

Toolkit :  The social media status updates and tweets available for download here are suitable for cutting and pasting into individual, firm and state society Twitter, Facebook, LinkedIn, Google and other social media outlets.
Published on May 16, 2012

Total Tax Insights Calculator Print and Web Logos

Logo :  Total Tax Insights web and print logos for use in promoting the Total Tax Insights calculator offered by the CPA profession. These logos are supplied in jpeg format and can be easily downloaded for use on your firm's web pages or in newsletters. Also be sure to download the provided
Published on May 16, 2012

Total Tax Insights Print Logo - No Frame

Logo :  This print logo is supplied in an easy-to-use jpeg format and can be used in promoting Total Tax Insights in your firm's or practice's newsletter. This version of the Total Tax Isights print logo does not include a frame and is best used when plaed on black or dark colored backgrounds.
Published on May 16, 2012

Total Tax Insights Print Logo - Frame

Logo :  This print logo is supplied in an easy to use jpeg format and can be used in promoting Total Tax Insights in your firm's or practice's client newsletter. This version of the Total Tax Insights print logo includes a frame to help separate it on pages with white or light colored backgrounds.
Published on May 16, 2012

Total Tax Insights Blurb for Your Website or Client Newsletter

Newsletter :  Total Tax Insights Calculator descriptor and blurb for use on web pages and newsletters.This blurb is designed to help you promote the first-of-a-kind tax calculator offered by the CPA profession to help everyone obtain a clearer view of all the taxes they pay based on place of residence across the
Published on May 16, 2012

Total Tax Insights Web Button - No Frame

Logo :  This web button is supplied in an easy to use jpeg format and can be used in promoting Total Tax Insights on your firm's or practice's website and social media networking sites. This version of the Total Tax Isights web button does not include a frame and maybe best suited for pages
Published on May 16, 2012

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