New! PowerPoint on Small Business Tax Topics (2013). Present to business groups or use as reference in talking to small business owners.
New! Client Letters: Educate prospective clients on tax law changes affecting their upcoming return and end-of-year planning needs.
You have many options for placing ads that are affordable – from your local magazines and newspapers to high school or college sports programs and chamber event programs. You’ll find a selection of ads focused on the individual tax filer and small business owner.
Brochures and Presentations
- Preparing for Life's Most Important Moments Presentation Customize this presentation for your local market and share with prospective clients to help them better understand the value of your firm and tax services. (Note: This presentation has been designed and the images licensed for this presentation only. The copy may be modified; however, the images may not be used in other materials.)
Tweets (Total Tax Insights Calculator, Holiday-Themed and General) – As they say, join the conversation! You’ll find a wide assortment of tweets to use throughout the year. Twitter is an easy – and free – way to reach all of your important audiences with impactful messages that connect with your audience and position you as an expert who is approachable and available.
Google AdWords – This is pay-per-click advertising on Google’s flagship search engine and a great place to be as consumers are searching for for the services you offer. We’ve provided a selection of sample ads for your use. To learn more, read Making Your Voice Heard, Tax Season and Beyond.
Presentation: A Clear View of Your Taxes Can Give Insights Into Your Financial Picture
Use for in-house meetings with employees or outside organizations to showcase the Total Tax Insights calculator's benefits. (Note: This presentation has been designed and the images licensed for this PowerPoint presentation only. The copy may be modified; however, the images may not be used in other materials.)
Sample Media Advisory Template – Become a trusted resource for local reporters. This template suggests possible tax topics that can be easily tailored to your area(s) of expertise and will get you started.
The Tax Practitioner's Toolkit is the collaborative effort of PCPS, the Tax Division and AICPA Communications who are working together on behalf of our members to develop tools, resources and promotional materials that position CPAs as the premier providers of tax services.