LinkedIn - Volunteer Experience and Causes
Use LinkedIn's new Volunteer Experience and Causes profile section to showcase your volunteerism in the Veteran Fast Launch Initiative
Published on September 29, 2011
Virtual Marketing Conference - Social Media
Published on January 15, 2013
LinkedIn - Professional Networking Site
Joining LinkedIn groups enhances the networking benefits of PCPS by helping you identify and reach out to fellow members.
Published on January 24, 2013
Veteran Fast Launch Initiative Toolkit
The Veteran Fast Launch Initiative toolkit is available to AICPA members and includes a customizable guide for veteran clients, sample press release, and web sticker for CPAs to promote their volunteerism in their local communities.
Published on August 09, 2013
Including IT in Merger Plans
This IT article discusses the importance of reviewing information technology before a merger occurs between two firms. The article provides four IT areas that should be reviewed from a combined perspective before a merger.
Published on October 28, 2013
What My Kids Taught Me about Social Media
One sole practitioner gained 50 new clients over the last year by taking some very easy steps into social media. It may not be as difficult and time consuming as you anticipate, especially if you’re able to utilize the expertise and social media savvy of younger staff and family members.
Published on June 26, 2013
Narrowing the Gender Gap at the Top
The feature focus article in the September issue of The Practicing CPA e-newsletter takes a look at the challenges faced by today’s professional women in climbing the corporate ladder. This article provides extensive research about the barriers to entry faced by women in the CPA profession and provides actionable items
Published on October 03, 2013
Transforming Your Client Accounting Services
This comprehensive white paper, created in partnership with ConvergenceCoaching, LLC., provides an overview of challenges with traditional accounting services that most firms face today. It profiles six CPA firms who are leading the way in transforming their practices and client accounting services strategies for the future
Published on March 25, 2013
Making Your Clients, Referral Sources and Staff Feel Special
Learn how a small firm makes clients feel special by creating a welcoming atmosphere and by being readily available. The article also describes this firm’s use of targeted marketing messaging to grow the firm.
Published on November 26, 2013