Drive Your Unique Value

Overview:  Articulate your unique value in person and online with this collection of resources that will separate you from your competition.
Published on June 03, 2013

Health Care Reform Help Your Clients and Organizations Tackle the Issues

Presentation:  PCPS Healthcare toolkit features a wealth of educational and marketing resources related to reform. This PCPS webinar provides the answers to help CPAs work with companies to prepare for the short- and long-term impact of...
Published on February 11, 2013

Social Media Basics

Guidance:  This introductory guide helps to explain why social media is a great marketing tool. It also describes the four main social media tools referred to throughout the toolkit
Published on April 11, 2013

Social Media Toolkit

Toolkit:  The PCPS Social Media Toolkit was developed packed with relevant resources for CPAs and their firm to help get off to a successful social media presence. It includes deep dives into how to use...
Published on February 20, 2013

Practice Growth & Client Service

Overview:  Explore new service opportunities, strengthen client relationships, communicate your value and show how your practice is unique with resources here focused on practice development and marketing opportunities. Plan to make money by incorporating these strategies into your current service model and enhance your status as your client’s most trusted business
Published on May 13, 2013

Client Acquisition

Overview:  Discover where to begin in the world of practice growth and business development. This page walks you through the process of getting started, leads you to key terms and definitions, provides tools to convey your firm's unique value, and introduces the principles of social media.
Published on December 21, 2012

Map Your Plan

Overview:  Gear up for practice development as you create a plan, establish expectations and create a roadmap for where you’re going. With roadmaps to expand beyond traditional services, your marketing and sales due diligence starts here
Published on June 03, 2013

SAS No. 115 Toolkit - PCPS Members

Toolkit:  The SAS No. 115 toolkit provides guidance on the implementation of SAS No. 115 and tools to assist you in educating and communicating the impact of SAS No. 115 with your clients
Published on February 22, 2013

PCPS Free Resources

Overview:  PCPS offers tools like checklists and templates for everything from technical issues to marketing and business development. Get a better feel by checking out these free resources
Published on April 06, 2012