Media Interview FAQs
...media outlet about current tax topics is a great way to build your presence in the community and attract clients. (And free.) Read these Questions and Answers about media interviews to get started and become a source voice of knowledge and expertise in your area
Published on December 13, 2013
Lisa Fitzgerald Interview
This interview is part of our “Women in the Profession” interview series, featuring Lisa Fitzgerald, HR Director at Eide Bailly LLP
Published on April 25, 2011
C-suite Females Three Successful Womens Views
This interview by Shannon Stith shares the journey to the C-suite of three distinct women. Leslie Kelly Hall, Bernadette Madarieta and Lori Smith share their challenges, accomplishments and words of...
Published on February 16, 2012
Becoming a Media Resource - The Interview
The CPA Marketing Tool Kit provides tips on getting ready to be interviewed by the media.
Published on September 13, 2012
CPA Marketing Tool Kit - Becoming a Media Resource
The CPA Marketing Tool Kit provides links to help members become a media resource.
Published on March 13, 2013
Becoming a Media Resource - Reporters Rules
The CPA Marketing Tool Kit notes that there are several commonly accepted rules reporters follow as part of conducting an interview
Published on September 24, 2012
Resumes-First Impressions Count
How to Write a Résumé You're better off writing your own résumé rather than hiring someone to do it for you. No one knows more than you do about your education, your work experience, or the career you're looking for. But be sure to ask for assistance fr
Published on July 01, 2010
Women in the Profession Resources
We have developed several formal (workshop, publication and research) and informal (guides and DVDs) resources to help CPA firms and companies develop and retain their in-house talents. See additional resources for further details.
Published on March 05, 2014
Tax Practitioners Toolkit for Large Firms
Resources to help you meet your clients’ changing needs, help them plan for the future and to inform clients, prospective clients and referral sources what you as a CPA can do for them and position your firm as the premier provider of tax services.
Published on November 03, 2014
Sample Media Advisory for Tax Filing Season 2011
Let your local media know that you are available to do interviews with this customizable media advisory. Position yourself as the year-round tax expert
Published on December 12, 2011