Lisa Fitzgerald Interview
Overview:
This interview is part of our “Women in the Profession” interview series, featuring Lisa Fitzgerald, HR Director at Eide Bailly LLP
Published on April 25, 2011
C-suite Females Three Successful Womens Views
Article:
This interview by Shannon Stith shares the journey to the C-suite of three distinct women. Leslie Kelly Hall, Bernadette Madarieta and Lori Smith share their challenges, accomplishments and words of...
Published on February 16, 2012
Becoming a Media Resource - The Interview
Guide:
The CPA Marketing Tool Kit provides tips on getting ready to be interviewed by the media.
Published on September 13, 2012
CPA Marketing Tool Kit - Becoming a Media Resource
Overview:
The CPA Marketing Tool Kit provides links to help members become a media resource.
Published on March 13, 2013
Becoming a Media Resource - Reporters Rules
Guide:
The CPA Marketing Tool Kit notes that there are several commonly accepted rules reporters follow as part of conducting an interview
Published on September 24, 2012
Resumes-First Impressions Count
Article:
How to Write a Résumé You're better off writing your own résumé rather than hiring someone to do it for you. No one knows more than you do about your education, your work experience, or the career you're looking for. But be sure to ask for assistance fr
Published on July 01, 2010
Women in the Profession Resources
Tools:
We have developed several formal (workshop, publication and research) and informal (guides and DVDs) resources to help CPA firms and companies develop and retain their in-house talents. See additional resources for further details.
Published on June 06, 2013
Sample Media Advisory for Tax Filing Season 2011
Media Advisory:
Let your local media know that you are available to do interviews with this customizable media advisory. Position yourself as the year-round tax expert
Published on December 12, 2011
Sample Media Advisory
Media Advisory:
This sample media advisory informs local media of a CPA’s availability to do interviews. This document can be customized to fit a CPA's or firm's needs and highlight their specialization
Published on December 22, 2010
Flexibility at the Partnership Level Series
Overview:
This series of interviews focused on work/life balance at the partnership level was brought by the Women’s Initiatives Executive Committee and written by its chair, Mary Bennett, founder of ML Bennett...
Published on July 13, 2012
Flexibility at the Partner Level Series - Moss Adams LLP
Article:
This article is part of a series of interviews related to Flexibility at the Partnership Level. Mary Bennett interviews Melissa Harmon of Moss Adams LLP regarding her firm's approach to a healthy Work/Life balance. Read about...
Published on July 13, 2012
Flexibility at the Partner Level Series - Silver Bridge CPAs
Article:
This article is the first in a series of interviews related to Flexibility at the Partnership Level. Mary Bennett interviews Robyn Mick of Silver Bridge CPA's regarding their firms approach to a healthy Work/Life balance. Read about...
Published on May 22, 2012
Q&A with Jo Ellen Helmer, Assurance partner at Ernst & Young and 2010 Illinois CPA Women to Watch Award Recipient
Article:
Jo Ellen Helmer serves as the first subject in a series of Women’s Initiatives Executive Committee interviews focused on “Women in the Profession
Published on April 04, 2011
Media Advisory for 2012 Tax Season Template
Sample Press Release:
Let your local media know that you are available to do interviews. Simply customize this document to fit your needs and highlight yours or your firm's specialization, and send it to reporters. Follow up with a phone call as needed...
Published on May 13, 2013
Customizable Sample Media Advisory for 2012 Tax Season
Media Outreach:
Learn how to let your local media know that you are available to do interviews. Simply customize this document to fit your needs and highlight your or your firm's specialization, and send it to reporters. Then follow up with a phone call as...
Published on May 13, 2013