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    What is the Difference Between ElderCare Services and PrimePlus Services

    Article The AICPA changed the ""ElderCare"" brand to ""PrimePlus Services"" to make it easier for clients to see the connection between traditional services and the new, more global approach to the services that older clients...
    Published on October 25, 2010


    Published on May 27, 2010

    Introduction to Elder Planning Services

    Overview Find out how to get started in providing PrimePlus/ElderCare Services within your tax practice, why you should get involved, and what the benefits are in this niche practice. Access articles and examples & case studies
    Published on May 18, 2011

    Practice Development Opportunity for CPAs Assisting Older Clients With Housing Decisions

    Article This article reveals the basics of CCRCs. An upcoming article will provide the analysis a CPA can perform for his client to help determine if the move into a CCRC makes financial sense.
    Published on January 28, 2011

    Ted Sarenski Advises Seniors on Mortgages in Associated Press

    News Associated Press taps Ted Sarenski, CPA/PFS, chair of the ElderCare/PrimePlus Committee to advise seniors on reverse mortgages
    Published on November 11, 2010

    Examples and Case Studies

    Overview These real life case studies and analyses address current PrimePlus/ElderCare practice management issues
    Published on April 13, 2010

    Social Security

    Article Share this simple article about social security, written by Ted Sarenski, CPA/PFS and chair of the AICPA PFP Eldercare Taskforce, with your clients or use it as a starting point for media opportunities
    Published on May 07, 2010

    An Interview with Debra Wright

    Member Profile Debra Wright is an audit manager with the firm of Hereford, Lynch, Sellars & Kirkham, P.C. in Conroe, Texas. She became interested in CPA ElderCare Services about two years ago, and convinced the firm that this would be an attractive practice area given the demographics of their market
    Published on October 13, 2010

    CPAs Role

    Overview Older clients have concerns about health care, financial well-being, estate planning, and maintaining their independent lifestyles. Find out about the PrimePlus/ElderCare services that many CPAs are providing
    Published on April 13, 2010

    2015 AICPA Implementing Personal Financial Planning Services: Step-by-Step Plans for Success & Advanced PFP Conference Bundle

    AICPA Store ...with the Advanced PFP Conference - This conference will provide you with strategies and cutting-edge information and guidance on the following topics: Investment Management, Practice Management, Wealth Management and Eldercare/Retirement

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