Practice Management

    Your practice is continually evolving and your practice management needs are constantly changing. AICPA practice management publications will help you thrive during every stage of your practice. A premier source of information and guidance, practice management publications cover a vast array of topics, including marketing and practice development, merging or purchasing a practice, succession planning, compensation strategies, recruiting and retention, billing and collection, administration, leadership, and more. We work closely with the Private Companies Practice Section, along with our other member sections, to ensure you get the vital and timely practice management resources you need.

    Now Available! 

    Take Marketing for your Firm to the Next Level with the New CPA Client Bulletin Select!


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    This new premium version of our already popular CPA Client Bulletin now allows you to select the specific content that is most relevant to your firm and distribute it via your preferred marketing channels, whether by e-mail, the firm website or blog, social media, or your firm newsletter. The AICPA’s quality content is customizable to suit your individual needs. Annotated with helpful tips on how and where to best feature the content, this service will give your marketing a needed stretch and expand your reach to clients and prospects.

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    Spotlight

    Performance Is Everything: The Why, What, and How of Designing Compensation Plans
    Boost performance, maximize profits, and retain your best staff by employing the advice in this new guide. It will not only help you determine the right compensation plan, but develop an overall system that encompasses performance management and compensation.
    On Your Own! How to Start Your Own CPA Firm, 2nd Edition
    Going solo doesn't have to be a game of trial and error. Careful planning can make it a rewarding decision for your career. Now in its second edition and revised by author Brannon Poe, this book leads new solo practitioners through each stage of creating your own firm, bringing your vision to reality, and nurturing your practice to make that reality a success.
    Save Wisely, Spend Happily: Real Stories About Money & How to Thrive from Trusted Advisors
    This collection of advice offered by CPAs gives your clients the information and tools they need to make managing their money less daunting and helps them thrive at any stage of life.

    Build marketing initiatives that produce results for your firm. Created with 37 of the industry's most successful marketing and sales minds, this compendium of marketing know-how shows you how to build your marketing team, implement marketing techniques that get you noticed, connect the dots between marketing and sales, and measure results.

    Build a stronger firm with this new guide to CPA firm leadership. Leading an Accounting Firm teaches you how to improve your personal leadership and build great leaders around you by guiding you through the essential ideas and practices that are at the core of great leadership and great firms.

    Flagship Publications 

    Our flagship resources, The Management of an Accounting Practice Handbook and The Accountant's Business Manual, have been the go-to guides for small firms for more than 20 years. Available in print and online as part of the AICPA Online Professional Library, these publications are essential resources for your firm library.

    Subscribers to the online versions of these products can login here.

    Permission to Reuse Content 

    If you would like to reprint or reuse material from an AICPA publication,  AICPA Rights and Permissions is available to assist you.

    Multiple User Licenses 

    We understand that your needs may extend beyond personal use of a publication. Many AICPA publications can be delivered in electronic form under multiple user licenses. Our Licensing Team is available to assist you with understanding available products and terms.

    Featured Products 


    Securing the Future: Building a Succession Plan for Your Firm

    Firms with the most successful succession strategies begin planning well before partners are ready to retire. Turn to this two-book set from succession expert Bill Reeb for guidance on setting succession goals and processes in place.


    The Inside Track to Careers in Accounting

    Covering everything from basic descriptions of what accounting is, to selecting an accounting program, to applying for and finding that first job, this book provides you with the information you need to get on the inside track to a rewarding career in accounting.

    Publish With AICPA! 

    Did you know that AICPA Publications accepts proposals from and publishes the work of thought leaders on Practice Management topics? For information about our publishing program and how to submit a book proposal e-mail acquisitions@aicpa.org.
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