The EDGE- August 2013 

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    AICPA Young CPA Network
    The EDGE
    An e-Newsletter Dedicated to Young CPAs
    The AICPA’s E.D.G.E. Conference was a tremendous success. During the first week in August, over one-hundred young CPAs were in Austin, TX to hear great speakers and connect with other young CPAs. There was a great deal of engagement among the group. When you attend a conference, what are your expectations? What’s the ROI for you? Click here to join the discussion on LinkedIn.

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    6 Ways to Win New Clients Sure, you have to go to meet & greets, network and shake a lot of hands, but what are some other ways you can get more clients and customers? Whether you work for a firm or own your company, here are 6 sure-fire ways to bring in more business..
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    Engaging in Social Media With Other Accountants – What's in it for You? As a young CPA, you may think social media is only good for texting to confirm a dinner date or posting your brother's graduation pics on Facebook. Think again! The more you put into social media, the more you'll get out of it, especially when you are social with other accountants. Learn why it's important to connect with your peers online and discover what the AICPA has to offer with its all-new Young CPA Network.
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    How to Avoid the Time-Drain in Volunteer Service Everyone loves a volunteer, or at least organizations do when someone steps up, raises his or her hand, and makes a commitment. Yet, many groups may take advantage of your goodwill by demanding too much of your time. Here are some scenarios with solutions on what to say and do in order to avoid this happening to you.
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    Free consumer webcast: Before Your Borrow: What You Should Know about Planning for College
    More than 38 million Americans have outstanding student loan debt totaling almost $1 trillion. While Congress considers proposals to keep these loan interest rates down, learn about what you can do to plan for college education. In this webcast brought to you by 360 Degrees of Financial Literacy and the AICPA PFP Division, Kara Kessinger, CPA/PFS will share important information about college savings opportunities, financial aid, and tax planning opportunities in relation to Congress’ action on student loan interest rates. This event is free to everyone; CPE is not offered. Register now.
    Current Technical Issues Summarized in Latest TIC Alert
    Want to gain a better understanding of the technical issues facing the profession? The AICPA’s Technical Issues Committee summarizes today’s hot topics in the latest issue of its TIC Alert. You’ll find details about the new FRF for SMEs framework, TIC’s recommendations on FASB credit losses exposure draft, considerations surrounding a proposed Financial Accounting Standards Board recognition and measurement model, an invitation to comment on the Private Company Council’s recently issued Decision-Making Framework and corrections made to the Accounting Standards Board’s Clarified Auditing Standard AU-C 920. Access the latest TIC Alert and browse the archived issues.
    AICPA Resources
    Financial Reporting Framework for SMEsThe AICPA has issued its Financial Reporting Framework for Small- and Medium-Sized Entities. The FRF for SMEs accounting framework is designed for America's small business community. It delivers financial statements that provide useful, relevant information in a simplified, consistent, cost-effective way. The FRF for SMEs framework may be used when GAAP financial statements are not required
    Free AICPA social media user guides available It's time to use social media, the fastest growing marketing medium, to your advantage. The AICPA has developed a set of user guides to help you learn more about the professional benefits that Facebook, Twitter, LinkedIn and blogging offer your CPA practice. You'll find guides with steps for getting started, best practices and tips for effectively starting a conversation with clients and prospective clients on the CPA Marketing Toolkit.
    New report from AICPA and CIMA highlights skills and talents needed for success In today’s quickly changing economy, CPAs, CGMAs play an important role in helping their organizations meet strategic objectives and build sustainable business models. These individuals reach beyond the more traditional finance focus and, as a result, need to demonstrate advanced and unique capabilities to progress in their careers. Fast Track to Leadership, a new report from the AICPA and CIMA, features global interviews and round tables that capture the changing requirements in skills, experience and behaviors that will help CPAs, CGMAs to identify challenges and develop an action plan to maximize opportunities. Download the report from
    Three ethics resources for CPA, CGMAs With the importance of ethics and non-financial reporting rising on the global agenda, CGMAs are in a unique position to make an important contribution to creating a sustainable ethical operating environment. The AICPA and CIMA have developed a number of resources to assist CPA, CGMAs in guiding their organizations to long-term sustainability and success. The Ethical reflection checklist is designed to provide organizations and individuals with an overview of how well ethical practices are embedded in the business. The CGMA case study: Navigating ethical issues highlights issues related to non-disclosure at the corporate level that come to the attention of non-executive financial managers and controllers. Responding to ethical dilemmas: CGMA ethics resources provides links to resources to help CGMAs navigate ethical dilemmas and respond in a manner that upholds their professional standards.
    August 2013
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    Accredited in Business Valuation (ABV) credential Positions you as a premier valuation services provider and increases public awareness of the CPA as the preferred business valuation professional (Learn more)
    Certified in Financial Forensics® (CFF®) credential Showcases your CPA forensic accounting expertise in bankruptcy and insolvency, computer forensic analysis, economic damages calculations, fraud prevention and valuations (Learn more)
    Certified Information Technology Professional® (CITP®) credential Demonstrates your unique ability as a CPA in providing risk assessment, fraud, internal control, audit and/or information management services within your firm or for your employer (Learn more)
    Personal Financial Specialist (PFS) credential Demonstrates your knowledge and expertise in personal financial planning to clients and colleagues, and the CPA-exclusivity distinguishes you from other financial planners (Learn more)
    Chartered Global Management Accountant® (CGMA®) Recognizes the experience and expertise CPAs bring to organizations by helping to ensure success through their understanding of finance, budgeting, internal audit, strategic planning, operations, risk management and governance (Learn more)
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