A Clear View of Your Taxes Can Give Your Insights Into Your Financial Picture Presentation
Use for in-house meetings with employees or outside organizations to showcase the Total Tax Insights calculator's benefits. (Note: This presentation has been designed and the images licensed for this PowerPoint presentation only. The copy may be modified; however, the images may not be used in other materials.)
Making Your Voice Heard, Tax Season and Beyond, A How-To Guide
This guide provides helpful tips in using these resources to get you started.
You have many options for placing ads that are affordable – from your local magazines and newspapers to high school or college sports programs and chamber event programs. You’ll find a selection of ads focused on the individual tax filer and small business owner.
Brochures and PowerPoints
- 2013 Tax Snapshot Brochure
This brochure provides an overview of key tax law provisions that affect individual and small business taxpayers. Consider going through it with clients during tax planning meetings, distributing it along with your tax client organizer or annual engagement letter, or placing printed copies in your firm's reception area.
- Preparing for Life's Most Important Moments Presentation Customize this presentation for your local market and share with prospective clients to help them better understand the value of your firm and tax services. (Note: This presentation has been designed and the images licensed for this PowerPoint presentation only. The copy may be modified; however, the images may not be used in other materials.)
Tweets (Total Tax Insights Calculator, Holiday-Themed and General) – As they say, join the conversation! You’ll find a wide assortment of tweets to use throughout the year. Twitter is an easy – and free – way to reach all of your important audiences with impactful messages that connect with your audience and position you as an expert who is approachable and available.
Google AdWords – This is pay-per-click advertising on Google’s flagship search engine and a great place to be as consumers are searching for for the services you offer. We’ve provided a selection of sample ads for your use. To learn more, read Making Your Voice Heard, Tax Season and Beyond.
Sample Media Advisory Template – Become a trusted resource for local reporters. This template suggests possible tax topics that can be easily tailored to your area(s) of expertise and will get you started.
Total Tax Insights Calculator Logos and Descriptor
Promote the Total Tax Insights calculator on your firm's website or in your client newsletter with a logo and descriptor copy.
The Tax Practitioner's Toolkit is the collaborative effort of PCPS, the Tax Division and AICPA Communications who are working together on behalf of our members to develop tools, resources and promotional materials that position CPAs as the premier providers of tax services.